The term keyword prominence is not broadly known and practiced but it is one of the most needed. It pertains to the way distinguished keywords are strategically used inside the online site. As a suggestion, specialists advise guide marketers to put significant keywords and phrases inside, just near or at the beginning of the online post, or at the first sentence, name or within what is referred to as the meta tag.
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When designing website customization, always choose matching colors. An example of a matching color would be to have a dark background, with visible words and designs. With the dark theme, try not to mix too many bright colors into the design. What we should NEVER do, is to mix two very different colors, such as purple and yellow. Now, of course, it would depend on the purpose of the website, but those two colors are too striking for one who wants it to look more professional.